Your website is a 24X7 global information desk about your business. Almost anyone from a common internet surfer to a prospective client can access this information from anywhere in the world. Therefore it is indispensable that it is running 24X7, performs best for users browsing through it, information provided is correct and fresh and newer elements are added time & again to avoid monotony setting in the minds of the users.

As much as updating website regularly is crucial for a successful online presence, engaging the right skilled brains & hands is critical. Typically website updating and maintenance involves web designer, web animator, software engineer, database administrator, web server administrator and copy writer. Our clients have access to this entire pool of skill-set at nominal prices for keeping their websites alive!

Our maintenance services cover the following tasks:

* Content and Imagery Updates on Existing Web-pages
* Addition of static pages
* Developing promotional flash-movies for on-page display
* Designing graphic banners, icons and other visuals appeals
* Website Performance Optimization
* Technical Trouble-shoot and Customer Support

We run maintenance services contract of various types, depending on the project requirements and duration. Some of the commonly used formats are-

* Man-hour/ Quantum based Maintenance
* On-site Maintenance
* Retainer Maintenance Contract

Success of any website or portal depends mainly on the relevancy of information and the freshness of content and look of it. If your web site presents outdated look or content, you can rest assured your visitors will find little reason to conduct business with you. Keeping your web site fresh is critical to your credibility and traffic driving efforts.

One of the main reasons visitors stop visiting is outdated content, old look, and the perception these problems inspire, i.e., your lack of commitment to your business. The best way to avoid this perception is to updating the website with relevant and fresh information on a regular basis.

If you're serious about communicating through your web site, then you have two options for keeping it current. One, you can maintain it yourself. Or two, you can outsource your updates to an experienced firm like Cranberry.

Maintaining website on your own

Unless and until the Organization have a dedicated and professionally experienced personnel we really never suggest website owners to do the maintenance. on your own. Cranberry encourages you to reconsider handling your own web site maintenance - and for good reasons.

First, unless you employ a dedicated resource, your web site will almost always fall last on your list of things to do resulting into outdated and obsolete website. If you are not skilled in web design and development, online marketing, and search engine promotion, your web site will reflect this fact - meaning, what was once a professional web site design will eventually into a hobby website like work. The worst effect is yet to come, those unaware of the impact web site changes have on search engine listings will insure your web site falls from a well positioned to a non positioned with change in website. This is the sad reality of inexperienced web maintenance.

Solution :
Despite our suggestion regarding maintaining your website on your own, many remain convinced otherwise. We suggest to have a well structured content management system developed for your website and back end.

Content Management Systems
Content management system empowers you to manage your website with an ease of Microsoft word like features. These systems typically provide a simplistic 'Microsoft® Word-like' interface for editing.

Outsourcing Website Maintenance
Web Maintenance Services can substantially reduce your costs by eliminating the need to hire full time programmers, web designers, or train employees for updating the website. By outsourcing your requirements to us, we at Cranberry Communications, help you concentrate in your core competencies. Our web site maintenance services are designed to deliver work on your website (including text updates, graphics, and simple programming) at an affordable cost.